Cleaning business marketing
Cleaning business marketing and house cleaning advertising in Houston, Texas: Google Business Profile management, review management, website design and an answering service for cleaning companies.
[ When the work comes in ]
A homeowner looking for a cleaner wants a price and a date, and usually asks more than one company. The request comes in while your team is mid-clean, and the company that replies first tends to win the regular booking.
[ What we do for cleaning companies ]
Local SEO and your Google listing
Show up when somebody near you goes looking.
Reviews and reputation
Your Google profile kept current and every review answered in your name, plus review asks after every job once your texting registration clears and your setup is complete.
After hours answering service
The phone gets picked up when your hands are full.
Website design and SEO
Built and managed, with the search work behind it.
Two pages go further on this: Google Business Profile management for cleaning companies and lead generation for cleaning companies without buying shared leads.
[ More on cleaning companies ]
Regular cleans, deep cleans and move-outs
House cleaning buyers search for different things: a regular clean every week or every other week, a one-off deep clean, or a move-in or move-out clean. Each should be named on the listing and given its own page, because the buyer and the price are different.
The regular customer is the one a cleaning business is built on. Local SEO is how you show up for the neighborhoods your teams already work in.
Trust in the house
A cleaner is let into the house, often while nobody is home, so reviews that mention honesty and care carry more weight here than in most trades. Google review management asks every customer and replies to every review in your name.
Booking requests mid-clean
Requests come in while your teams are working. The answering service answers on your own number, asks what kind of clean, how big the home is and when, and sends you the details. A missed call text back catches the rest.
Recurring customers are the business
A cleaning business lives on the customers who book every week or every other week. Losing one is felt for months, and winning one is worth far more than a single clean. Reviews that mention the same team arriving on time and doing careful work do more for a recurring booking than any advert. The answering service picks up the booking calls that come in while your teams are working.
Who it suits
Owner-run residential cleaning companies with a few teams, where the owner still handles the bookings. The packages are on the pricing page, the site side is on website design, and the other trades are on the trades hub.
[ Questions people ask ]
Do you work with commercial cleaning companies?
Yes. The listing and the pages are written for the cleaning work you actually want, homes, offices or both.
Do you build websites for cleaning companies?
Yes, in the top tier, with a page for each kind of clean you offer.
Do you work with cleaning companies outside Houston?
Yes, remotely, drawn to the neighborhoods your teams cover.
How much does marketing for cleaning companies cost?
Leak Stopper is $297 a month with no setup fee: your Google listing, weekly posts, review asks and replies. After-Hours Dispatcher is $497 a month plus a one time $497 and adds your calls answered when you cannot pick up. Market Monopoly is $997 a month plus a one time $997 and adds your website and the search work behind it. See all three packages